Fueled by the opportunity to transform your business into a memorable experience

Studebaker Design Co. was founded with a mission: to empower brands to create meaningful connections and lasting impact. We believe that branding goes beyond aesthetics; it’s about building trust, inspiring loyalty, and engaging audiences in ways that matter.

As a creative agency, we specialize in visual communication to align your brand’s strategy with your business goals. By crafting cohesive and memorable brand experiences, we bring your vision to life in ways that resonate deeply with your audience and foster authentic connections.

Our approach connects every dot between business, branding, and marketing, ensuring a seamless experience for customers and employees alike. We’re dedicated to helping our clients build brands in order to enhance communities and make a positive impact locally. Great branding doesn’t only elevate businesses; it contributes to a stronger, more vibrant community

OUR SERVICES

Comprehensive services to elevate your brand

When developing brand, we keep the customer experience in mind. Customers are building a narrative before, during, and after their experience with their brand, influencing their decision to engage. What can we respond to and influence in order for their narrative to align with the goals of your brand?

Our goal is to create a memorable experience and informative materials to build brand recognition and brand loyalty, leading to more sales.

WORK WITH US

  • Our brand strategy services provide a comprehensive roadmap defining the essence of a business—from target audience and mission to positioning, values, and differentiators. We take the business plan and elevate it into a clear, compelling strategy communicating our customer’s story at every level of their brand.

    How we help:

    • Mission + Vision

    • Target Audience

    • Voice and Tone

    • Differentiators and Unique Value Proposition

    • Positioning

    • Brand Story

  • Creating a brand identity involves designing the foundational elements defining your brand’s visual language—logo marks, color palette, and typographic rules—all tailored to communicate our client’s unique story. Our logo design services go beyond a single mark; we provide a flexible, dynamic logo identity system that can be seamlessly applied across platforms and media. With a collection of adaptable files and guidelines, the brand will maintain consistency and impact in every application, from digital to print, ensuring a cohesive and memorable presence wherever an audience encounters it.

    How we help:

    • Vision Board

    • Logo Design

    • Brand Colors

    • Brand Typography System

    • Visual Language

    • Graphic Elements

    • Iconography

    • Patterns/Textures

    • Brand Guidelines

  • As creative directors, we offer expert art direction to ensure consistency and cohesion across all branding, marketing, and artistic elements. We collaborate closely with internal and external teams to guide the visual and strategic execution of branding and marketing.

    How we help:

    • Creative vision + Concept development

    • Photography + Video Direction

    • Packaging + Product Direction

    • Campaign Creative Direction

    • Marketing Collateral Design

    • Social Media + Content Direction

  • Because we often become obsessed with our clients after working with them, we offer ongoing services at a custom level, to help support consistent, confident, and clear brand application.

  • Our illustration and icon design services blend the artistry of hand-drawn creations with the precision of modern design. By combining the unique skills of traditional artists with the expertise of refined graphic designers, we craft visuals that are both expressive and impactful. This marriage allows us to create custom illustrations and icons perfectly aligning with a brand’s identity while ensuring functionality across all platforms.

  • Our website design services focus on seamlessly translating brand identities into a compelling online experience. By deeply understanding the brand’s values, visuals, and messaging, we ensure that every element of company websites communicate consistently with the overall identity. From layout to user experience, we craft websites that not only look stunning but also strengthen our client’s brand’s presence.

  • Bringing brands to life across all physical touchpoints, we design printed collateral and custom packaging in all forms. We carefully translate brand identities into tangible materials resonating with target audiences, ensuring each piece enhances the brand story.

    How we help:

    • Package Design

    • Business Cards

    • Brochures and Booklets

    • Mailers

    • Decals and Takeways

  • Our environmental graphic design (EGD) services transform physical spaces into immersive brand experiences. We believe in the power of creating environments reflecting brand stories, using a thoughtful system of graphics and doing more than simply applying a logo everywhere. By incorporating color, typography, and custom-designed elements, we craft unique and engaging spaces that connect with visitors and leave a lasting impression. Whether it’s retail, office, or event spaces, we create environments that stand out, enhance the user experience, and communicate a brand’s identity in an unforgettable way.

TESTIMONIALS

  • SDC is great to work with. She’s professional, highly skilled in the graphic design and branding field, and produced a great end product for our brand that’s conducive to our brand identity & mission. If you’re looking for someone to facilitate all of your branding needs whether it’s a design, rebrand, or even creative direction, I’d recommend her any day.

    KEMUAL NEWLIN | INSPIRE CREATIVE CO.

  • I reached out initially to get some clarity on my brand message and marketing strategies and have since been a repeat client of hers with more planned in the near future! Her guidance has given me so much relief as I move forward in my business goals, and I can't wait to work with her more.

    CAMLYN ANDERSON | FULL CIRCLE CREATIVE

  • Studebaker Design Company has impeccable taste, a very thoughtful and professional process, and a kindness that makes the business relationship feel more like an enduring friendship. She provided the full arsenal of files we need to accomplish our marketing strategy, as well as a detailed brand guidelines that are easy to implement across platforms. 

    SCOTT BURKHOLDER | BURKHOLDER AGENCY

  • Rachael's creative brief gave us clarity and the process made us effing stoked.

    ANNE ROCHE

  • Ms. Studebaker is a creative artistic genius! She helped my company form a logo that is beautiful. It makes sense, aligns with our history and values and is flat out appealing to the eye. She was extremely professional and communicative throughout the entire process. 10/10 would reccomended.

    ERIC NOGA | LARRY AND KRISTI’S BAKERY

  • She’s so personable and knowledgeable about much more than just brand identity. She helped create my business from scratch. Her creative brief helped me better understand my own company and the “why” behind it. She is very timely and professional and anyone would be lucky to have her creative touch to their brand.

    KARI BARTON | SEE YOU NEXT TEE

OUR PROCESS

Strategic steps to shape a brand worth celebrating

Our process gives you an opportunity to provide input and feedback to the things we’re creating. Based on the information you provide, plus the trends and styles we see in market, we share concepts with you and refine them by incorporating your feedback.

Everything we do is a collaborative effort. The ideas and energy you bring to the table give us a starting point to go further and create something awesome.

WORK WITH US

  • To kick off any project, we first understand your goals, mission, and vision for growth. Like a dump truck, we welcome a delivery of information, inspiration, and ideas you have being collecting.

  • Completing market research and an assessment of your brand, we return with a proposal of directions to move forward with.

  • Incorporating feedback, we return with refined designs, strategy, and action to take moving forward.

  • If needed, we incorporate changes and shifts to get the final files closer to perfect.

  • Final art files, guides, and artwork are shared for your to use and apply across your branding. High fives and celebratory confetti is encouraged.